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Builders' Open: North Broad
For much of the late-19th and early-20th centuries, North Broad Street was the fashionable address of wealthy industrialists and a center of culture and nightlife. Now Philadelphia’s grand north-south street is once again being transformed, with the restoration and reuse of some of its landmark structures, along with a new generation of high-profile buildings.
Spend an afternoon exploring the “new” North Broad Street in a self-guided tour sponsored by BIA of Philadelphia and join us for a concluding happy hour hosted by Hanover North Broad Street.
3 to 7:30 p.m., Thursday, June 28.
A suggested touring route and other details will be provided a few days prior to the event.
Stops on the tour are:
The Divine Lorraine Hotel
699 N. Broad Street
Built in 1894, and acquired in 1948 by the Reverend Major J. Divine, The Divine Lorraine was one of the first integrated hotels of its caliber in the U.S. and is a National Historic Landmark. Developer Eric Blumenfeld is restoring the long-abandoned property into a mixed-use project with 101 residential units in the main building on North Broad Street and 10 units in the annex building along Fairmount Ave., along with two levels of retail. The residences in the main building are complete and over 90% occupied; the commercial and annex components are the next phase of construction. Domus Construction is serving as general contractor, Richard Sauder as architect, David Chou as structural engineer and George Cressman of Bohler Engineering as civil engineer.
323 N. 13th Street
Developer PRDC Properties is redeveloping the nearly century-old, one-time Frank P. Heid & Co. hat factory into a 96-unit luxury apartment building that will include a ground-floor restaurant, rooftop amenity space with a gym, outdoor living area and dog park. Atrium Design Group is the architect and M2 Builders, LLC is the general contractor.
Hanover North Broad
322 N. Broad Street
Hanover North Broad is actually two, new structures: the East building opened in February 2017 and the west building in August 2017. Together they comprise 339 residential units and six retail spaces. Confirmed retail tenants so far are Palm Tree Market, Café’ Gabi (French Bistro) and Ethos (men’s grooming salon); retail will be opening in phases throughout late summer and early fall. Developed and built by The Hanover Company with Design Collective as the architect, Hanover North Broad is already more than 82% leased and 60% occupied.
The Packard Motor Car Building
317 N. Broad Street
Originally designed by architect Albert Kahn of Detroit, the lobby of the 1910 building was a showroom for Packard automobiles. Manufacturing and assembly took place upstairs. The building was redeveloped as apartments in the 1980s by Historic Landmarks for Living. It was acquired by J. A. Reinhold Asset Management Inc. in 2006 and is part of The Reinhold Residential Portfolio. There are 151 apartments from studios up to two-bedroom units with dens. In December 2017, Reinhold completed a renovation and reconfiguration of amenity spaces in the lobby designed by DAS Architecture Inc.
631 N. Broad Street
North Broad Living Management is redeveloping the 1867 Edwin Hart Stables into a 41-unit, seven-story boutique apartment building, with 5,000 square feet of ground floor retail. Some of the original wood structure was salvaged and will be incorporated into the design as wainscoting, flooring and timber stairs. Units will range from a 500-square-foot studio to a 1,400-square-foot, two-bedroom plus den. Select units have private decks, and the third-fourth floor units will be bi-level with dramatic, double-height spaces. Dan Greenberg of North Broad Living Management is the developer, Venco Building Group is the general contractor, Canno Design is the architect and Bala Consulting Engineers are the structural and MEP engineer.
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